Adaptive sequences
Branch on verified signals and bring unsupported actions to a person.
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Responsible revenue engagement
Outreach that earns attention.
Outrena helps B2B teams turn the right signals into relevant conversations—with lawful data, adaptive sequences, and human judgment built into every step.
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Monday, 10 August
Product previewOverview
Active campaigns4+1 this week
Leads in progress486+8.4%
Reply rate12.8%+2.1 pts
Human approvals146 due today
Conversation momentumLast 12 weeks
Designed for teams inB2B SaaSProfessional servicesRecruitingPartnershipsFounder-led growth
The attention layer
Keep the signal. Lose the busywork.
Connect the whole outreach loop while keeping human judgment, platform permissions and customer trust intact.
A cleaner lead workspace
Import lawful data, map consent, deduplicate and suppress globally.
Every reply in context
Work from one inbox with campaign history, notes, ownership and status.
Metrics with a source
Use one event model and shared formulas across every report.
Team-wide coordination
Share templates and stop duplicate outreach across overlapping campaigns.
Controls at execution time
Recheck consent, schedule, quota, capability and suppression before each action.
Lead sources
Start with data you have the right to use.
Bring records from a consent-confirmed CSV or through the Outrena API. Preview duplicates and invalid rows before anything enters a campaign.
- Mandatory lawful-basis confirmation and source evidence
- Workspace-wide deduplication and do-not-contact controls
- Leads through the REST API follow the same checks as a CSV import
Import preview
enterprise-summit-followup.csv · 248 rows
Included214
Duplicates19
Missing basis9
Invalid6
Importer confirmed legitimate interests for a documented B2B follow-up purpose.
Lead enters sequence
Send a concise introduction
Wait 2 business days
Has the lead replied?
Pause outreach
Human task
Visual sequence builder
Make every next step make sense.
Build yes/no paths, preview messages and see whether each action runs as email or becomes a human task.
- Autosaved drafts, immutable published versions and migration controls
- Quiet hours, bounded retries and idempotency by default
- Reply-driven pause protects every remaining branch
Personalization
Write like a person—because a person stays in control.
Use your own lead fields with required fallback copy. Suggested replies stay editable and show exactly which fields they used.
Clarity check
Hi {{firstName}}, your work on {{company | your team}} caught my attention. Would comparing notes on pipeline operations be useful?
Fields used: first name, company · No personal facts inferredBefore Outrena
- Scattered lists and stale notes
- One-size-fits-all follow-ups
- Manual reply reconciliation
- Unclear platform capabilities
- Metrics with competing formulas
With Outrena
- Governed audience sources
- Branching, versioned sequences
- Immediate pause on reply
- Visible API vs human modes
- One immutable event history
Unified inbox
A reply is the beginning, not the finish line.
Bring email replies beside lead context, sentiment and campaign position. Route ownership without forwarding threads around.
Explore the inboxAnalytics + teams
View analyticsImprove the system, not just the score.
Compare sources, campaigns, steps and members with formulas anyone can inspect.
Compliance controls
Guardrails that can actually stop a send.
Consent and suppression
Check lawful basis, unsubscribe, bounce, complaint and do-not-contact state immediately before action.
Schedules and quotas
Respect your sending window, each mailbox's daily limit and your workspace's daily allowance.
Audit and emergency pause
Record every transition and stop queued communication workspace-wide when conditions change.
Integrations
Meet the tools already doing good work.
Send from your own SMTP mailbox, push events to your CRM or automation tool with signed webhooks, and manage leads through the REST API with scoped keys.
Browse integrationsGoogle Workspace SMTP
Microsoft 365 SMTP
Any SMTP mailbox
Signed webhooks
REST API
Stripe billing
Pricing
Start small. Keep the controls.
Per-user pricing, billed monthly or annually. Every plan starts with a 7-day free trial.
Starter
Core sequences, one active campaign, and 100 finder credits
$59 / user / month
Start 7-day trialGrowth
Unlimited campaigns, inbox, webhooks, and advanced analytics
$79 / user / month
Start 7-day trialScale
Multiple teams, advanced roles, and evergreen lead lists
$99 / user / month
Start 7-day trialPrices in USD per user. Taxes may apply.
FAQ
Questions worth asking.
Especially before software starts acting on behalf of your team.
Read all answersDoes Outrena automate LinkedIn?
No. Outrena never scrapes or drives a browser. An approved connector can expose permitted API actions; everything else becomes a clear human task.
What pauses a sequence?
A reply pauses future outreach by default. Suppression, unsubscribe, complaint, emergency pause and certain failures cancel queued communications immediately.
Can I use my own lead data?
Yes, through CSV import or the REST API when you document the source and lawful basis. Outrena validates, deduplicates and applies workspace suppression.
Does anything send without me?
Only the sequence steps you publish, inside your sending window and limits. Suggested replies are never sent automatically—a person always presses send.
Ready when you are
Put your next best conversation within reach.
Create your workspace, connect your mailbox and launch your first campaign in minutes.
Field notes
A useful idea, once a month.
Practical guidance for responsible outbound. No scraped lists, no daily noise.